Bocoup are very proud to present… The Real Mitcho!
Join us for an intellectually stimulating evening in Boston, as MIT PhD Linquistics student Michael Erlewine demonstrates powerful testing methods that will change the way you think about building web sites.
Prior to MIT, Mitcho worked at Mozilla Labs on Ubiquity, an experimental multilingual natural language interface for the browser.
A/B testing (and its big brother, multivariate testing) are powerful methods which help make websites more effective without any guesswork. Boston local mitcho will present on the theory and practice of A/B testing and also debut ShrimpTest, his current project at Automattic, which aims to make testing easier and more straightforward by integrating it directly into the WordPress platform.
Free pizza, beer and jet-packs for all!
21st July '2010 – 6:30pm
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